As some of you may already be aware (those of you joining me on my Antarctica White Nature Expedition next year) I was recently invited to join the Penguin World Project as one of the project photographers. In brief, the Penguin world project focuses on conservation of our marine ecosystem and aims to help spread awareness of the rapidly deteriorating health of the world’s oceans. Penguin World believes penguins are the best Ambassadors to address conservation issues and challenges for the oceans marine life. For communicating the message Penguin World are publishing books, articles and arranging expeditions, exhibitions and events worldwide to drive urgently needed attention to these important conservation topics. Being asked to be a part of the Penguin World Project as part of a small select team is a great honour and more importantly a fantastic opportunity. I have long wanted to push my efforts and photography more into conservation and I am looking forward to working actively in the project over the coming months. The project also wants to work closely with Partners who want to join forces for a better future for our marine ecosystem. You can read more about Penguin World at the Penguin World Website. I urge you to consider donating to Penguin World. Every small contribution helps. Even $5 (the cost of a cup of coffee) is helpful and appreciated. No one is paid for their involvement in Penguin World and all donations are used to help meet the projects aims and objectives. Donating is only one way to become involved in the project; even spreading the word helps! If you would like to be kept up to date on the progress of the Penguin World Project  you can sign up for the Penguin World Newsletter.

The Mission

Our MISSION is to draw the world’s attention to the importance of, and threats to, our marine ecosystems. Penguins are the perfect ambassadors for communicating about the 18 most serious conservation issues. Adopting a positive and proactive approach to tackling some of the biggest issues, we aim to involve scientists, academics and global companies that have established social responsibility and environmental strategies.

Our VISION is a future with healthy and vibrant oceans. To achieve this, we want to share solutions for more sustainable fisheries, safe seafood, cleaner waters and thriving marine life.

Conservation

On our beautiful blue planet, the sea covers more than 70% of the surface. But the world’s oceans are suffering from pollution, unsustainable fishing, habitat destruction and climate change. How do human activities affect our oceans and what technological innovations, management changes and political agreements will resolve these issues?

Communication

Photography and film are powerful tools to communicate about the conservation issues penguins are facing and outline possible solutions. Some of the world’s finest nature photographers are currently undertaking expeditions to remote islands and areas in the Southern Hemisphere to capture the images to share these stories.

Why Penguins?

Penguins are perfect ambassadors for the conservation of our seas. They eat the same fish species as us, move around upright and have a complex social life, in which we can see a reflection of our own. They are funny and cute, and they speak to us on an emotional level. They are a living barometer of how marine conditions are changing.